GreenhornTV Episode 2: Global Entrepreneurship Week

GreenhornTV: Episode 2
Week of Nov. 16th – Nov.22: Global Entrepreneurship

This week we have Global Entrepreneurship Week, which is a celebration of all things entrepreneruship. If you’ve been putting off getting out there and into the community, this is the week to finally make it out there. There are multiple events every day and night that are going to be great for you regardless of the industry you’re interested in.

Specifically in Boston, Northeastern University is leading the charge with a week pack full of events. Most are free and all of them are open to the public, so check it out. If that’s not enough, Northeastern’s new venture accelerator program, IDEA, is kicking off Monday.

Check out the notes below to see all that’s going on and follow the links for registration information and more.

MONDAY: November 16th

Northeastern University E-Week:
Entrepreneurship Networking Lunch
Description: “A networking lunch for students who want to learn more about Northeastern’s active and extensive entrepreneurship community. Student entrepreneurship organizations, faculty who teach entrepreneurship programs, and students who study across campus and share a passion for learning about and starting new ventures are welcome to join in and participate.”
Location: Raytheon Amphitheatre, Egan Center
When: 11:30am to 1:00pm

Entry Level Entrepreneurs: Making the Leap
Description: “What are the questions commonly faced by budding entrepreneurs as they near the pinnacles of their academic careers? Should they dive into Entrepreneurship headfirst or focus on building a career? Panelists: Dominic Coryell (Founder, Garment Valet), Simon Dao (STE Lecturer, MIT alum and serial entrepreneur), and Adam Walder (Founder, UndergroundHipHop.com)
Location: 108 Snell Engineering
When: 6:00pm to 8:00pm

“The Tough Get Growing: How to Succeed in a Down Economy” presented by the MIT Enterprise Forum
Description: The current economic climate doesn’t mean companies can’t succeed. It just means the WAY a company succeeds has its own unique challenges. Hear the real-world experiences of entrepreneurs, the lessons they learned going from start-up to success story, and the research and best practices that will help you to get growing.
Location: MIT’s Kresge Auditorium
When: 6:00pm to 9:30pm (Panel 6:00-7:30pm, Networking after)
Price: FREE for Students, $25 – Forum Members, $25 – Non-members..

Where you’ll see Greenhorn: Spending the day at NU then over to MIT for the big panel.

TUESDAY: November 17th

MassChallenge’s MassAccess: Speed Networking, Cambridge
Description: The event provides an opportunity for students, entrepreneurs, industry leaders, service providers and investors to discuss innovative ideas and prime future collaboration through speed dating style meetings.
Location: Microsoft – NERD Center – 1 Memorial Drive – Cambridge, MA
When: 3:30pm to 7:00pm
Price: FREE

Free and Cheap Content Marketing
Description: Writing and publishing content is an incredibly important part of marketing today. Whether you’re building Thought Leadership or just hoping for some SEO awesomeness, the written word is more powerful than ever. This presentation will take you through those initial questions of how to get started and make great content.
Location: Workbar Boston, 129 South St, Boston, MA 02111
When: 6:00pm – 8:00pm
Price: FREE

Entretech Forum: Making Your Name in a Changing Game Industry
Description: “How young entrepreneurs and their start-ups canbe successful in today’s changing gaming industry. The panelists bring a wide range of experiences as developers, entrepreneurs, and executives from the industry’s premier companies. They will discuss international competition, getting funded, publishing your games, changing gaming platforms, and the strategies that will help you make your name in this dynamic industry.”
Location: 101 Churchill, Northeastern University
When: 6:00pm to 9:00pm
Price: Free for students, $10 for faculty/staff, $25 for the community

Where You’ll See Greenhorn: Taking part in the Speed Networking in the late afternoon with MassChallenge and then heading to the MITX Interactive Awards. (Thanks Dart Boston!)

WEDNESDAY: November 18th

Invention to Venture: Basics of Technology Entrepreneurship
Description: All day workshop showing you how to turn your technology idea into a commercial opportunity. Presentations will focus on venture capital, marketing, intellectual property, business plans, and related topics. The guest speakers are experts drawn from the region including Bob Davis of Highland Capital Partners.
Location: Pavilion at the Northeastern University Alumni Center
When: 8:00am to 5:00pm
Price: $10 Students, $25 Faculty Members & NEU Staff and $50 Community

Contrasting Entrepreneurship in Japan and the Untied States
Description: In this panel discussion, entrepreneurship in Japan and the United States will be contrasted. This panel event is being produced through Northeastern’s collaboration with Waseda University in Japan. The event will also include a discussion of a joint entrepreneurship project between the schools.
Location: 108 Snell
When: 7:00pm – 9:00pm
Price: FREE

Fireside Chat and Panel with Noam Wasserman
Description: Fireside Chat & Panel Discussion with moderator Noam Wasserman, Associate Professor, Harvard Business School and panelists: Brian Halligan, Founder and CEO of Hubspot, Pito Salas, Co-Founder and CTO of eRoom, and Leah Busque, Founder and CEO of RunMyErrand. Topics: Founders, entrepreneurship, startup company culture, challenges, etc.
Location: The Vilna Shul, 18 Philips St, Boston, MA
When: 6:00pm – 8:00pm
Price: FREE

Where You’ll See Greenhorn: Learning more about Japanese and American schools.

THURSDAY: November 19th

Social Media – The New Frontier for Recruitment (MITX Special Event)
Description: Come hear from a panel of experts as they address the opportunities and challenges of social media recruitment.
Location: Digitas, 33 Arch St, Boston MA
When: 8:00am to 10:00am
Price: FREE

Eric Ries’s LEAN Startups Talk
Description: Eric Ries from http://www.startuplessonslearned.com/ will be speaking in a special engagement.
Location: MIT
When: 6:30pm to 9:00pm
Price: FREE (registration is full…watch the video to find out how you might be able to still get a ticket)

The Health Sciences Entrepreneurs present: Great idea? What’s next?
Description: Join us at roundtables with seasoned entrepreneurs on the tools of entrepreneurship. Choose from: Funding: from credit card to venture capital, YOUR business plan, ABC’s of starting a business, and more…
Location: Curry Student Center Ballroom, Northeastern University
When: 6:15pm to 9:00pm
Price: Free to NU alumni; $15 to non-alumni and friends of NU

ACCION and BYE Panel on Alternative Financing:
Description: We’ll be exploring traditional and non-traditional financing options for young entrepreneurs. Panel discussion led by Morgan First and featuring ACCION USA’s Elizabeth Garlow, GeekHouse Bikes founder Marty Walsh and Urban Adventours Chief Wheel officer, Andrew Prescott.
Location: 110 Chauncy Street, Boston, MA (Home of Pinyadda)
When: 6:00pm to 8:00pm
Price: Free

DartBoston’s Pokin Holes #Pokinholes
Description: Podcast/live stream show for young people starting companies to get feedback from the most talented young professionals students and entrepreneurs in Boston. This week:
Location: Bentley University in Waltham, MA
When: 6:45pm to 11:00pm
Price: FREE

Where You’ll See Greenhorn: MITX Social Media event in the morning, then Eric Ries’s talk and DartBoston (time permitting) in the evening.

Events you should register for now:

2009 @BostonTweetup Awards Mega Tweetup
* Save the date! More info to come. Think Award Show / Tweetup / Networking event / Red Carpet
* Dec. 3rd, 2009, 6pm to 10pm at Microsoft NERD

Boston Startup Weekend
* Startup Weekend recruits a highly motivated group of developers, business managers, startup enthusiasts, marketing gurus, graphic artists and more to a 54 hour event that builds communities, companies and projects.
* Dec. 4th, 2009, 6pm to Dec. 6th, 2009 @ 10pm

DartBoston’s 2nd Episode of Capitalize
* The Dart community invades the boardroom of Flybridge capital to show another Dart member pitching their product to a VC.
* Dec. 15th, 2009

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GreenhornConnect.com Beta 2.0 Launches
* We’re relaunching the site, so check out the new site this Monday night to see a bigger, better site. We’re excited and you should be too.

If you have an event you’d like promoted or would like to sponsor GreenhornTV, please contact us at: Jason [at] GreenhornConnect [dot] com

The Young Entrepreneur’s Guide, Part I: Starting from Scratch

Many people have written tips, guides and questions for aspiring entrepreneurs.  Many of them are excellent, but I don’t think anyone has captured the essence of the stages a young entrepreneur goes through and specific advice for what they should do at each stage.  As part of our efforts at GreenhornConnect.com, we want to create a central location that provides the information that an aspiring entrepreneur needs to go from starting out (Is this for me? What should I do?) to evaluating an idea (What goes into a business plan? How do I build a team?)  to being a real business (Do I need investment? What tools should I use?).

In the coming weeks, I’ll be writing different sections of this guide in my blog, pulling from my experiences, what I’ve read and advice I’ve heard from others. If you read this and think something is missing or disagree with any of the advice, please comment; I want this to be the best guide possible and will gladly give you credit for your contribution. Thanks.

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PART I: Starting from Scratch
You recently had the epiphany you want to be an entrepreneur, but really haven’t gotten started yet.  Here’s what to do…

1) Is this for You?

When you first decide you are really interested in entrepreneurship, the key is to get informed.  It’s easy to say you love startups, but it’s another thing to truly understand what you’re saying.  The best way to determine if it is for you is to start reading.  Read inspirational articles written by entrepreneurs like Ken Morse, Paul Graham and Mark Cuban.  Still interested? Talk to family and friends and try to find people who are entrepreneurs that you can talk to about what it’s like.  After hearing about all the challenges, long hours and risk of failure, if you still want to be an entrepreneur, read on…

2) Try EVERYTHING…Be Curious

A key trait of being an entrepreneur is a desire to learn. When you’re getting started, you should try to take in everything you can to learn about different types of startups and roles you can fill in a startup.  Fill your Google Reader with industries you’re interested in and blogs in areas you want to learn more about.  You don’t have to read every article, just the ones that interest you; simply reading the headlines of the other articles can help you to grasp where different industries are technologically.  There are also great websites, magazines, books, and presentations you can check out.  Ask other entrepreneurs what they read.  Add what you like to your list and leave the rest.

3) Overwhelmed? Don’t know where to start?

If you really need a few starting points, here’s a few sites, blogs and items I personally like best (note: This is somewhat Boston biased, because that’s where I live. Find things in your area to get a view of your local entrepreneurship scene):

Websites:  TechCrunch, Venture Beat, Silicon Alley, Gizmodo, Xconomy
Blogs: OnStartups, Innovation Economy, Startup Lessons Learned
Magazines: Inc Magazine, Popular Science, Technology Review

The takeaway from this is not to copy me; instead, notice the diversity. There are newspapers, tech focused media, business sources and established entrepreneur blogs.  The idea is to get as many perspectives as you can. Try to build a similar list based on your passions and location.

4) Study those you Admire

As you immerse yourself in all of this entrepreneurial content, you’ll start to find certain personalities and businesses keep coming up.  Find the ones that resonate most with you and follow them more closely. If the founder of the company has a blog, read it. If they have a book, buy it. If they’re going to be speaking and you have a chance to see them live or on video, watch it. And if you are fortunate enough to have the chance to sit down with them, make the most of it.  Focus on how they got where they are. Learn from their mistakes and try to understand what made them successful and emulate that.

Still in love with entrepreneurship after starting the learning process?

Now Available: Part II: Getting Out There
See Also: Part III: Building a Reputation, Network and Following & Part IV: Working on Your Idea


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This is ongoing series to try to build a comprehensive, lasting guide for aspiring entrepreneurs. I would greatly appreciate any input in the comments below to make this the best it can be.  Thanks!

Tech Addiction: What it means to ask what we’ll give up…

I just came across the following article from Mashable on a study for Gen Y.  The premise is asking Gen Y members, “Of the activities listed here, which one would you least like to give up for a week?”  I’ve copied the results here:

Gen Y: Of the activities listed here, which one would you least like to give up for a week?

Gen Y: “Of the activities listed here, which one would you least like to give up for a week?”

To me, this is an exercise in common sense. If you simply understand what Gen Y people use each for, it all adds up.  Number one on the list was Emailing, which is not surprising. It’s the hub of everything we do personally and professionally. You can’t do your job, contact your friends or do the most basic free communication without email.  It’s at the core of what you do. Text messaging isn’t far behind, because of again, how we use it.  Setting up to go places, Gen Y people rarely use the phone.  It’s quicker to just say it in a text where you are, where you’re going or just say something quick to a friend…it’s like a DM on Twitter.  When you’re at a noisy bar or in a meeting, you can’t take a phone call, but you can text to share information.  Take away texting, and things would get a lot harder.  The rest are a smattering of our personal interests.  For some, not having TV to watch would leave them bored when they aren’t working. For others, web surfing is a core part of their day.  All that’s left to understand then is the “Visiting Social Networking Websites”…

The reason we use social networks is because it adds value to our lives. Whether you plan your party or are just making a new connection on Facebook, it makes your social life easier and more robust.  Our parents got by on land line phones and handwritten notes.  Social networks are just the furthest down the line in “convenience we need most.”  It’s no different than a survey asking “What food would you least give up?”  Sure some people are chocoholics, but in the end, it’s your “meat and potatoes” (email and text) core of your diet you can’t give up.  That doesn’t mean you don’t love your chocolate (social networks and TV) or that cocoa farmers have anything to worry about…it just means you have a logical priority level.  I’d actually be concerned if more people thought they needed email, phone calls and texts less than their social networks.

I’m glad someone did a study to confirm the obvious.  Our government commissions a lot of those too.